A Story to tell
Al-Fairouz Full Branding
Designing the main icon for the restaurant, I aimed to capture the essence of both Turkish and Islamic aesthetics, creating a symbol that resonates with both. This icon serves as the foundation for the entire visual identity, forming the basis for a unique pattern that will define the brand’s identity.
The inclusion of Arabic dots within the logo, stemming from this main icon, reinforces the brand’s connection to its cultural roots, ensuring a strong and relatable identity.
Just like the restaurant itself, this icon tells a story. It speaks of heritage, blending traditions in a harmonious way, while the restaurant continues this narrative through its food, ambiance, and experience, weaving together a tale that celebrates the richness of Turkish and Islamic culture.
